Woojin Plaimm setting up offices in Japan and Mexico

By Steve Toloken
News Editor / International

Published: April 5, 2012 6:00 am ET

Related to this story

Topics Machinery NPE 2012
Companies & Associations

ORLANDO, FLA. (April 5, 5:50 p.m. ET) — South Korean injection press maker Woojin Plaimm Co. Ltd. (Booth 1521) wants to significantly expand its international sales, setting up direct sales offices in Japan and Mexico this year and expanding its North American service staff.

The Incheon-based firm, which makes 1,500 injection molding machines annually and claims to be Korea’s largest press maker, made a similar push in the last two years in Asia, setting up direct sales offices in India, Malaysia, the Philippines, Thailand, Vietnam and Indonesia.

“The Korean market is very small,” said Steve Gwon, director of the company’s Brea, Calif., sales office. “Our concentration is to globalize.”

This is the first time the company has exhibited at NPE, and Gwon said Woojin is looking to add technical support staff in Illinois and Georgia later this year so it can expand sales outside of its base on the West Coast of the United States.

“In the U.S. we are just selling machines in the West Coast,” he said. “We would like to expand to the East Coast and the Midwest.”

The company sells about 25-30 presses a year in the United States, with business of about $4 million, but wants to more than double that in the next two years, he said.

Globally, the company has sales injection molding machinery sales of about $147 million, with its Incheon factory accounting for about $130 million and the rest from a small factory in Ningbo, China.

Its worldwide sales have grown from $30 million 10 years ago to five times that now, Gwon said, in part because it started manufacturing presses larger than 1,000 tons clamping force in 2008.

About half of the company’s sales are outside Korea. It opened its new Japanese sales office in late March, and it plans to open its Monterrey, Mexico sales office this summer.

“We have many customers in Monterrey and Tijuana,” Gwon said.

At NPE2012, Woojin was exhibiting two high-speed all-electric presses of 165 and 220 tons clamping force, along with two different versions of energy-saving motors for hydraulic presses, and several other presses.

It was also showing its injection machines with heaters wrapped in what it said was the world’s first nano-porous insulation material to prevent energy loss.

The equipment was developed by Korean company Aerogel Application Group in Deajeon City, two years ago, and last year was installed on thousands of injection molding machines at factories making components for Samsung’s mobile phones and televisions, said Aerogel Chief Executive Officer Brian Kim. He spoke in an interview at the Woojin booth.

The equipment both cuts energy loss and reduces the temperate around injection molding machines, making the environment more comfortable for employees, Kim said.

As of April 1, Woojin changed its name from Woojin Selex to Woojin Plaimm.

It plans to expand in three or four years and move to a much larger facility in central South Korea. It’s running out of space at its current 540,000 square foot factory in Incheon, near Seoul, Gwon said.


Comments

Woojin Plaimm setting up offices in Japan and Mexico

By Steve Toloken
News Editor / International

Published: April 5, 2012 6:00 am ET

Post Your Comments


Back to story


More stories

Image

Haitian builds system for Renault's new China auto assembly plant

April 24, 2015 11:10 am ET

A late-comer to the world's largest auto market, French carmaker Renault SA is currently building its first factory in China.    More

Image

Court approves Bekum's European reorganization

April 23, 2015 5:04 pm ET

Blow molding machinery maker Bekum Maschinenfabriken GmbH has announced it received court approval for the reorganization plan it proposed in...    More

Image

3-D printing firm MakerBot closing retail shops, cutting jobs

April 23, 2015 10:33 am ET

The 3-D printing pioneer MakerBot is downsizing.    More

Image

Engel, VW working on joint research into high volume composites in auto

April 23, 2015 9:40 am ET

Engel, the Austria-based manufacturer of injection molding machines, is building one of its largest machines for a research center looking into...    More

Billion shows molding cells

April 22, 2015 9:23 am ET

At NPE 2015, French injection press builder Billion SAS showed fully automated multishot molding of two hollow bodies fitted with a TPE seal and four ...    More

Market Reports

Plastics Recycling Trends in North America

This report is a review and analysis of the North American Plastics Recycling Industry, including key trends and statistics based on 2013 performance. We examine market environment factors, regulatory issues, industry challenges, key drivers and emerging trends in post-consumer and post-industrial recycling.

Learn more

Injection Molding Market Analysis & Processor Rankings

Plastics News BUNDLED package contains our in-depth Market Analysis of the Injection Molding segment. You will gain keen insight on current trends and our economic outlook.

As a BONUS this includes PN's updated 2014 database of North American Injection Molders RANKED by sales volume. Sort, merge, mail & prospect by end market, materials processed, region, # of plants and more.

Learn more

Plastics Caps & Closures Market Report

The annual recap of top trends and future outlook for the plastics caps & closures market features interviews with industry thought leaders and Bill Wood’s economic forecast of trends in growing end markets. You will also gain insight on trends in caps design, materials, machinery, molds & tooling and reviews of mergers & acquisitions.

Learn more

Upcoming Plastics News Events

June 2, 2015 - June 3, 2015Plastics Financial Summit - Chicago 2015

September 15, 2015 - September 17, 2015Plastics Caps & Closures - September 2015

More Events