KraussMaffei turns to service and financing in Brazil

Bob Moser
PLASTICS NEWS

Published: May 23, 2013 3:59 pm ET
Updated: May 23, 2013 4:03 pm ET

Related to this story

Topics Machinery, Latin America
Companies & Associations KraussMaffei AG, Netstal-Maschinen AG

SÃO PAULO, BRAZIL — Expanding service staff and helping Brazilian clients find competitive financing overseas should help KraussMaffei Group boost sales this year in an increasingly competitive plastics machinery market, the local chief executive officer said at Feiplastic in São Paulo.

KraussMaffei Group do Brasil, which took shape in October 2011 to combine local operations of KraussMaffei, Netstal and KraussMaffei Berstorff, has helped strengthen the group's service reputation and strategy for the market, said Klaus Jell, CEO of the Brazilian group.

The group currently has 14 service technicians spread throughout Brazil in key cities near customers, up from nine in 2011 prior to the umbrella company being formed, and plans to add at least one more in the northeast this year, Jell said.

KraussMaffei Group do Brasil, like many high-quality European manufacturers selling in Brazil, has faced growing competition over the past two years from lower-priced Asian imports and Brazilian machines that are eligible for low-interest loans from the National Development Bank (BNDES).

The company responded to this within the past year by offering cross-border financing through a partnership with Deutsche Leasing do Brasil, a new Brazil-based affiliate of German public bank Deutsche Sparkassen.

"With this financing partnership, we are now able to offer our customers loans from Europe with interest rates much lower than they would find at Brazilian private banks," Jell said.

In extrusion, KraussMaffei views Brazilian demand as a never-ending source of growth potential in the construction PVC piping sector, said Bruno M. Sommer, extrusion manager for Latin America.

"We have the leading position in this pipes segment in South America, and more and more production capacity will be demanded in the future," said Sommer, adding that a similar plastic roofing segment is emerging in Brazil.

KraussMaffei debuted its new GX series of injection molding machinery in Brazil during the fair and featured the GX 500-3000, with more compact and rapid clamping force than any line prior, and the company's "blue power" energy efficiency features.

Injection molding machine manufacturer Netstal launched its newest model in Brazil from its ELION line, the 3200-2000 featuring 320 tons of clamping force, as the company's most cost-effective and energy efficient unit for beverage bottle closures. The model's clamping force is 100 percent electric, offering energy savings of up to 50 percent over non-electric competitors, said Italo Zavaglia, Netstal division manager. In early 2014, the company expects to launch the ELION 4200 in Brazil.


Comments

KraussMaffei turns to service and financing in Brazil

Bob Moser
PLASTICS NEWS

Published: May 23, 2013 3:59 pm ET
Updated: May 23, 2013 4:03 pm ET

Post Your Comments


Back to story


More stories

Image

Audacious vandal stuns Taipei Plas

September 29, 2014 4:59 pm ET

Melodrama erupted at the traditionally tranquil Taipei Plas trade show on Sept. 28 when a mysterious intruder flung red paint at the Baumüller...    More

Image

Shini pushes into western China

September 29, 2014 4:28 pm ET

Despite intellectual-property brigands, Taiwan's Shini Plastics Technologies Inc. is zestfully pursuing the enormous Chinese market for plastics...    More

Image

India changes its mind, again: PlastIndia will be in Gujarat

September 27, 2014 1:37 pm ET

TAIPEI, TAIWAN — Less than five months before the opening of India's largest plastics show, PlastIndia, its organizers have decided —...    More

Image

Global giant Foxconn to make, sell molding machines

September 26, 2014 2:48 pm ET

For years, Taiwan's Foxconn Technology Group has been the world's largest contract manufacturer for electronics, with more than 1 million employees...    More

Plastics Machinery Group now offering injection presses

September 26, 2014 10:46 am ET

Solon, Ohio-based Plastics Machinery Group is expanding its machinery offerings by adding injection molding machines to its inventory and adding a ded...    More

Market Reports

Plastics in Mexico - State of the Industry Report

This report analyzes the $20 million dollar plastics industry in Mexico including sales of machinery & equipment, resins and finished products.

Our industry analysis highlights macro industry trends and micro trends faced by companies that do business in Mexico. The report also provides key industry statistics and forecasts to anticipate future industry expansion.

Learn more

Plastics Caps & Closures Market Report

The annual recap of top trends and future outlook for the plastics caps & closures market features interviews with industry thought leaders and Bill Wood’s economic forecast of trends in growing end markets. You will also gain insight on trends in caps design, materials, machinery, molds & tooling and reviews of mergers & acquisitions.

Learn more

Injection Molders Market Report & Ranking 2014

This special package contains our 132-page 2014 Market Report on the Injection Molding segment and our exclusive 2014 RANKINGS database of 500+ Injection Molders for a discounted package price.

Learn more

Upcoming Plastics News Events

January 14, 2015 - January 14, 2015Plastics in Automotive

February 4, 2015 - February 6, 2015Plastics News Executive Forum 2015

June 2, 2015 - June 3, 2015Plastics Financial Summit - Chicago 2015

September 16, 2015 - September 18, 2015Plastics Caps & Closures - September 2015

More Events