An interview with Bill Moggridge

Published: August 12, 2013 10:18 am ET
Updated: August 20, 2013 2:17 pm ET

Writer, storyteller and design evangelist Gaylon White interviewed Bill Moggridge, co-founder of design firm IDEO, in September 2007 in Palo Alto, Calif., soon after the publication of Moggridge's book-DVD set, called Designing Interactions, which combines traditional print and new digital media. Moggridge died last September at age 69, and that interview was never published – until now.

For the first installment in his new monthly Plastics News column called Design Stories, White dug out the tapes from that 90-minute interview, and sifted out some nuggets of classic Moggridge wisdom. This edited highlight audio runs just over 23 minutes, and covers such topics as the merging of print and digital media, the impact of Apple's iPhone on society and what businesses need to know and understand about sustainability, innovation and design.

Listen to the voice of a design master in his own words in this exclusive audio clip.

Note for Mobile Devices: If you're visiting this page on a mobile device, please visit the desktop website article to listen to the audio clip.


Comments

An interview with Bill Moggridge

Published: August 12, 2013 10:18 am ET
Updated: August 20, 2013 2:17 pm ET

Post Your Comments


Back to story


More stories

Image

Material Insights: Fakuma puts the spotlight on medical and automotive-related materials news

October 20, 2014 10:13 am ET

Editor Don Loepp and senior reporter Frank Esposito break down all the materials-related news from the Fakuma trade fair in Friedrichshafen, Germany.    More

Image

Plastics News Now: Humanoid robot shows off skills at Fakuma

October 16, 2014 7:07 am ET

A workerbot, with a smile on its face, was a big attraction at Fakuma this week, plus a mostly composite helicopter takes flight and SPI is looking...    More

Image

Material Insights: Chinese fiberglass maker close to opening US factory

October 13, 2014 8:12 am ET

Editor Don Loepp reports from the Fakuma trade fair, discussing Citadel's major acquisition, a bankruptcy filing and Jushi Group's plans.    More

Image

Plastics News Now: Trip in plastic bubble ball goes awry

October 9, 2014 6:00 am ET

Plastic makers celebrate Manufacturing Day, company donates gloves to fight Ebola and runner takes a trip in a plastic ball in the ocean.    More

Market Reports

Plastics Recycling Trends in North America

This report is a review and analysis of the North American Plastics Recycling Industry, including key trends and statistics based on 2013 performance. We examine market environment factors, regulatory issues, industry challenges, key drivers and emerging trends in post-consumer and post-industrial recycling.

Learn more

Plastics in Mexico - State of the Industry Report

This report analyzes the $20 million dollar plastics industry in Mexico including sales of machinery & equipment, resins and finished products.

Our analysts provide insight on business trends, foreign investment, top end markets and plastics processing activity. The report also provides important data on exports, production, employment and value of plastics products manufactured.

Learn more

Plastics Caps & Closures Market Report

The annual recap of top trends and future outlook for the plastics caps & closures market features interviews with industry thought leaders and Bill Wood’s economic forecast of trends in growing end markets. You will also gain insight on trends in caps design, materials, machinery, molds & tooling and reviews of mergers & acquisitions.

Learn more

Upcoming Plastics News Events

January 14, 2015 - January 14, 2015Plastics in Automotive

February 4, 2015 - February 6, 2015Plastics News Executive Forum 2015

June 2, 2015 - June 3, 2015Plastics Financial Summit - Chicago 2015

September 16, 2015 - September 18, 2015Plastics Caps & Closures - September 2015

More Events