Pepsi looking to add aroma to its packaging

PLASTICS & RUBBER WEEKLY

Published: September 12, 2013 2:10 pm ET
Updated: September 12, 2013 2:11 pm ET

Related to this story

Topics Packaging
Companies & Associations PepsiCo. Inc.

PepsiCo has filed a patent for an "aroma delivery system" for packaging, which the company is looking to adapt for products such as juices and chilled drinks.

The process uses aroma compounds encapsulated in gelatin capsules that are broken when a drinks container is opened, according to inventors Peter Given and Naijie Zhang.

"Research has shown that aromas can in some instances have substantial impact on consumer perception of the taste of a beverage or other food, trigger a favorable emotional response, elicit a favorite memory, and/or otherwise improve overall product performance," claim the inventors.

The encapsulation process includes a secondary protective layer, which can be formed of from a range of materials including a biopolymer film, the pair explained.


Comments

Pepsi looking to add aroma to its packaging

PLASTICS & RUBBER WEEKLY

Published: September 12, 2013 2:10 pm ET
Updated: September 12, 2013 2:11 pm ET

Post Your Comments


Back to story


More stories

Image

Irish packaging group Smurfit Kappa opens film plant in Spain

November 26, 2014 6:00 am ET

Global packaging group Smurfit Kappa Group plc has responded to growing demand for its bag-in-box liquid container/dispensers by opening a new plant...    More

Image

Onex buying packaging group SIG Combibloc

November 24, 2014 9:05 am ET

ex Corp. will buy SIG Combibloc Group, the Switzerland-based manufacturer of aseptic carton packaging and plastics closures from New Zealand's Rank...    More

Image

PET film maker Evertis expanding production in Mexico, Brazil, Portugal

November 20, 2014 2:52 pm ET

Evertis, a PET film maker, is expanding production at plants in Mexico, Brazil and Portugal, the company said.    More

Image

Coveris changes culture, eyes IPO

November 20, 2014 1:40 pm ET

CEO Gary Masse has a simple message, and some new math, for everyone at Coveris Holdings Corp. Get on board or get out of the way.    More

Russian industrial film maker converting to food packaging film

November 19, 2014 9:46 am ET

Tasma, an 80-year-old Russian producer of technical industrial films which supported the USSR war effort during World War II, has assumed a new role a...    More

Market Reports

Plastics Caps & Closures Market Report

The annual recap of top trends and future outlook for the plastics caps & closures market features interviews with industry thought leaders and Bill Wood’s economic forecast of trends in growing end markets. You will also gain insight on trends in caps design, materials, machinery, molds & tooling and reviews of mergers & acquisitions.

Learn more

Plastics Recycling Trends in North America

This report is a review and analysis of the North American Plastics Recycling Industry, including key trends and statistics based on 2013 performance. We examine market environment factors, regulatory issues, industry challenges, key drivers and emerging trends in post-consumer and post-industrial recycling.

Learn more

Plastics in Mexico - State of the Industry Report

This report analyzes the $20 billion plastics industry in Mexico including sales of machinery & equipment, resins and finished products.

Our analysts provide insight on business trends, foreign investment, top end markets and plastics processing activity. The report also provides important data on exports, production, employment and value of plastics products manufactured.

Learn more

Upcoming Plastics News Events

January 14, 2015 - January 14, 2015Plastics in Automotive

February 4, 2015 - February 6, 2015Plastics News Executive Forum 2015

June 2, 2015 - June 3, 2015Plastics Financial Summit - Chicago 2015

September 16, 2015 - September 18, 2015Plastics Caps & Closures - September 2015

October 27, 2015 - October 29, 2015Plastics Financial Summit - New York - 2015

More Events