Bacon bowl's next frontier: the restaurant market

By Rhoda Miel
News Editor

Published: March 18, 2014 1:07 pm ET
Updated: March 18, 2014 3:58 pm ET

Image By: Allstar Products Group Yes, that's a bowl of bacon. Citadel Plastics Inc. has four compounding lines turning out its MicroPure composite to keep up with demand for Perfect Bacon Bowls.

Related to this story

Topics Materials, Housewares, Materials Suppliers

CHICAGO — As if the “Perfect Bacon Bowl” — made with Citadel Plastics Inc.’s Micropure thermoset material — wasn’t already popular enough with consumers, the company that developed the bacon shaping system are now planning to expand sales to the restaurant industry.

Development of the wholesale side of the bowl, which allows users to create a bowl shape using three strips of bacon, is still under way, but Allstar Products Group said it is getting enough interest to support the expansion.

“It just hit retail in February and just blew up,” said Teresa Sinapi, senior manager of marketing for Allstar during an interview at the International Home + Housewares Show in Chicago March 15-18.

The wholesale growth comes following a media event to introduce the consumer product at New York’s Ellen’s Stardust Diner. Hawthorne, New York-based Allstar Products provided the restaurant with the molded bowls so it could develop recipes using them for the launch.

The restaurant liked them well enough to hang onto them for regular dining and created a menu just featuring products in the Bacon Bowl. It is now selling 200 meals per day featuring the Bacon Bowl, Sinapi said.

The bowl also is continuing to roll out to a wider retail market, a market that has already seen “millions” of sales, although the company is not releasing exact sales numbers.

Sinapi credits both the ease of using the plastic bowl, which can be placed in a standard oven, toaster oven or microwave, along with the enduring love for bacon with consumers for the popularity of the bowl.

Citadel, based in West Chicago, Ill., has three production lines in North America and one in China devoted to turning out MicroPure for the bacon bowl. United States Dinnerware Inc. of Port Gibson, Miss., has molded more than 1 million of the bowls alone, while Allstar works with other contract manufacturers in China.

So far, Allstar hasn’t determined whether it will introduce a larger package for the wholesale market — Bacon Bowls currently sell in sets of two — but Sinapi said it expects that business to grow just as quickly as the retail market has.


Comments

Bacon bowl's next frontier: the restaurant market

By Rhoda Miel
News Editor

Published: March 18, 2014 1:07 pm ET
Updated: March 18, 2014 3:58 pm ET

Post Your Comments


Back to story


More stories

Image

Bayer MaterialScience spinoff on schedule

March 3, 2015 10:14 am ET

The head of Bayer AG said the group still must decide the details to spin off its Bayer MaterialScience plastics group this year.    More

Image

Lower oil prices will continue to impact PE, PP resin pricing

March 2, 2015 2:05 pm ET

Lower oil prices will continue to affect North American markets for polyethylene and polypropylene resin in the months ahead.    More

Image

BASF keeps innovating to drive customers

March 2, 2015 11:39 am ET

Materials giant BASF Performance Materials is keeping innovation alive with new products and processes.    More

Image

BASF earnings up despite 'disappointing economic development' for Europe

March 2, 2015 10:50 am ET

Chemicals giant BASF SE said Feb. 27 it had hit its goal for 2014, increasing earnings, “despite the disappointing economic development in...    More

Image

Borealis reports record profit for 2014

March 2, 2015 10:29 am ET

Borealis AG, the Austria-headquartered chemicals giant, announced record annual net profits, numbers the group said were boosted by improved margins i...    More

Market Reports

Flexible Packaging Trends in North America

North America represents about 30 percent of the global consumption of flexible packaging. Annual growth in this region is forecast at 4 percent during the next 5 years.

For more insight on growth opportunities, drivers of growth and the outlook for 2015, download this report.

Learn more

Plastics Recycling Trends in North America

This report is a review and analysis of the North American Plastics Recycling Industry, including key trends and statistics based on 2013 performance. We examine market environment factors, regulatory issues, industry challenges, key drivers and emerging trends in post-consumer and post-industrial recycling.

Learn more

Plastics in Mexico - State of the Industry Report

This report analyzes the $20 billion plastics industry in Mexico including sales of machinery & equipment, resins and finished products.

Our analysts provide insight on business trends, foreign investment, top end markets and plastics processing activity. The report also provides important data on exports, production, employment and value of plastics products manufactured.

Learn more

Upcoming Plastics News Events

June 2, 2015 - June 3, 2015Plastics Financial Summit - Chicago 2015

September 16, 2015 - September 18, 2015Plastics Caps & Closures - September 2015

More Events