Shini enters the US market with robots, automation

By Bill Bregar
Senior Staff Reporter

Published: July 1, 2014 2:38 pm ET
Updated: July 1, 2014 2:45 pm ET

Image By: Shini Plastics Technologies LLC Kevin Allred, regional sales manager for automation, left, says Shini Plastics Technology will offer a full range of robots and other products.

Related to this story

Topics United States, Machinery

SUWANEE, GA. — Taiwanese auxiliary equipment maker Shini Plastics Technologies Inc. has opened a 40,000-square-foot U.S. facility near Atlanta to handle sales and service of Shini robots and hot runners in the United States.

It marks the introduction of Shini robots to the U.S. market. The U.S. operation is named Shini Plastics Technologies LLC.

“We’re selling a full range of servo-robots and sprue pickers, and our prices are very good, compared to our competition,” said Kevin Allred, regional sales manager for automation. “We’re going to offer high quality. We have U.S. standards on controls and mechanical.”

Shini runs three factories in China, one in India and at its headquarters in Taipei, and has a sales office in Stuttgart, Germany. The company does all manufacturing of its robots and hot runners.

Shini drew about 100 people to an open house at the technical and logistic center in Suwanee, north of Atlanta, on April 4. Cathy Wu, general manager, said Shini bought the building two years ago, making a solid commitment to the U.S. market.

The building is a former cabinet factory, so it boasts a large showroom with wooden floors, like-new offices — and even hotel-quality bathroom fixtures. Wu said Shini was able to move right in, without even needing to paint the walls.

In May, Shini installed a 120-ton injection molding machine, which the company will use to show off its robots.

Allred said that, for the U.S. market, Shini is targeting robots to run on presses in clamping forces from 40-500 tons. But Shini will keep robots in stock in China, for the United States, for presses up to 2,000 tons, he said.

“What we’re promoting out of here is the automation. The hot runner is the automation of the mold, and the robot is the automation of the molding machine,” Allred said.

Image By: Shini Plastics Technologies LLC Shini's new U.S. operations are housed in a former cabinet factory with a large showroom.

Shini will continue its 10-year relationship with Budzar Industries Inc., the Willoughby, Ohio-based manufacturer of heaters and chillers and temperature control equipment. Budzar President David Young met Shini at the 2003 NPE show, and the following year, Budzar began the exclusive U.S. sales of Shini auxiliary equipment. Shini’s product line includes granulators, gravimetric blenders, conveying equipment, chillers and mold temperature controllers. They are sold under the Shini USA division of Budzar. Auxiliary equipment veteran Kevin Chudyk is sales manager of the Shini division.

“It’s been very good. There’s no reason to stop a good thing. So that contract and that business is solid,” Allred said.

Allred said Budzar will continue to handle Shini auxiliary equipment, including the robots and hot runners, businesses that are now run out of Georgia. Shini’s Atlanta-area operation also will stock auxiliary equipment for Budzar.

Allred, who worked for Southeastern Polymer Machinery, a Georgia-based manufacturers’ representative firm, and robot maker Wittmann Inc., joined Shini last fall.

Shini of Taiwan is celebrating its 45th year in business.


Comments

Shini enters the US market with robots, automation

By Bill Bregar
Senior Staff Reporter

Published: July 1, 2014 2:38 pm ET
Updated: July 1, 2014 2:45 pm ET

Post Your Comments


Back to story


More stories

Image

Deal puts Convergence Packaging under Comar's umbrella

October 24, 2014 2:00 pm ET

Convergence Packaging Holdings LLC, itself a product of mergers, now is joining together with Comar LLC.    More

Image

Automation firms join forces, look to automotive for future growth

October 24, 2014 2:43 pm ET

Hoping to ease the way for automation in some specialized areas of automotive plastics like laser cutting of door panels, a German robot maker and an ...    More

Image

German export sales strong, push for energy savings continues

October 24, 2014 12:34 pm ET

Germany is the engine that drives the European economy — and when it comes to the plastics industry, German machinery is a potent force, an...    More

Image

Arburg expands presence in China

October 24, 2014 11:34 am ET

German machinery maker Arburg GmbH + Co KG has expanded its office in Shenzhen, China, making it the company's first competence center for automation ...    More

Image

SRG opens second China auto parts factory

October 24, 2014 11:25 am ET

U.S. automotive supplier SRG Global Inc. said Oct. 23 it is opening its second plant in China, an injection molding, plating and painting facility in ...    More

Market Reports

Plastics Recycling Trends in North America

This report is a review and analysis of the North American Plastics Recycling Industry, including key trends and statistics based on 2013 performance. We examine market environment factors, regulatory issues, industry challenges, key drivers and emerging trends in post-consumer and post-industrial recycling.

Learn more

Plastics in Mexico - State of the Industry Report

This report analyzes the $20 million dollar plastics industry in Mexico including sales of machinery & equipment, resins and finished products.

Our analysts provide insight on business trends, foreign investment, top end markets and plastics processing activity. The report also provides important data on exports, production, employment and value of plastics products manufactured.

Learn more

Plastics Caps & Closures Market Report

The annual recap of top trends and future outlook for the plastics caps & closures market features interviews with industry thought leaders and Bill Wood’s economic forecast of trends in growing end markets. You will also gain insight on trends in caps design, materials, machinery, molds & tooling and reviews of mergers & acquisitions.

Learn more

Upcoming Plastics News Events

January 14, 2015 - January 14, 2015Plastics in Automotive

February 4, 2015 - February 6, 2015Plastics News Executive Forum 2015

June 2, 2015 - June 3, 2015Plastics Financial Summit - Chicago 2015

September 16, 2015 - September 18, 2015Plastics Caps & Closures - September 2015

More Events