Marketing is all about results, and Plastics News wants to recognize those success stories. Plastics News Marketing Summit is launching a new award, the Plastics News Marketing Summit “Campaign of the Year,” to honor and showcase those companies that have demonstrated success from strong marketing activities that can be industry role models.
The award will offer both plastics processors and suppliers an opportunity to present their best work produced over the previous 12 months. To be eligible, a marketing campaign must have been launched publicly during calendar year 2016.
Submissions will be judging by a blue-ribbon panel of marketing experts and Plastics News staff. Judges who have worked on a particular campaign submission will be disqualified from voting for that submission.
Finalists for the award will be recognized during the 2017 Plastics News Marketing Summit on May 2, 2017, at the Westin Chicago Northwest in Itasca, IL. Finalists’ campaigns will be displayed at the Welcome Reception, May 1, and at the Marketing Summit conference, May 2, where we will also announce a winner of the people’s choice.
Eligible Marketing Campaigns:
Marketing campaigns must promote a product, service or brand for a company within the plastics industry and have been launched between Jan. 1 and Dec. 31, 2016.
Eligible campaigns can include marketing efforts launched through such vehicles as print or broadcast ads, social media, trade shows, web site, public relations work, Webinars or other events, video, email, blogging and other avenues that build market presence.
Resin & Compounding Companies
Machinery Companies, including primary and auxiliary equipment providers
All others, including service providers and suppliers not fitting into the above categories.
The campaigns will be judged by a group of panelists including:
The Plastics News Events Team wants to celebrate your success. If you are chosen as a Finalist, we would like you to attend our Plastics News Marketing Summit, May 1-2, 2017 in Itasca, IL and share your campaign experience with our audience. Should you be selected as a Finalist your company name, and Summary submitted will be made public, the rest of your submission will not be shared outside of Plastics News and Plastics News Marketing Summit.