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As managing editor of Plastics News, I scan scores of Web sites, emails and news releases daily, and stay in constant touch with our network of global staff reporters and correspondents -- the largest reporting team in the plastics industry. I distill the more interesting items into commentary for this blog. Plastics News, part of Crain Communications Inc., began publishing weekly news in 1989, and launched a bilingual China site in mid-2005. In 2007, Crain acquired the two leading English-language plastics publications in Europe - Plastics & Rubber Weekly and the monthly European Plastics News.
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Selling plastics to your local media

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The National Association of Manufacturers' shopfloor.org blog today features a story about Stephanie Harkness, chief executive officer of Pacific Plastics & Engineering, a small injection molder in Soquel, Calif.

The item links to a news story by a local ABC TV affiliate about Pacific Plastics, with the peg being that the company is giving customers an alternative to moving their manufacturing offshore.

As NAM's blog points out, not only is Harkness an effective communicator on behalf of U.S. manufacturing, but her plant also is very clean and high-tech looking. This is a good story, and other processors around the country would be smart to try to be spokesmen and spokewomen for plastics and manufacturing with their own local media.

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