NORWALK, CALIF. - As more polymer companies construct Internet webs and come on-line, observers expect usage to grow dramatically. GE Plastics in Pittsfield, Mass., launched a service Oct. 13 and daily receives a steady 500-600 hits, or external connections, for GE-related technical and press information, according to Joyce Ruppert, information programs manager.
As a corporation, General Electric Co. receives a total of 3,000-4,000 hits a day.
One GE customer wrote: ``This is fantastic. Now I have room on my desk for a coffee cup.'' GE will include an Internet address in all advertising messages.
A smaller firm takes a wider view.
Four-year-old Fitchburg, Mass., compounder Phoenix Polymers Inc. used in-house resources to create a web server and went on-line Nov. 7 with Poly-Links, a service that connects Internet sources of plastics information worldwide. Phoenix Polymers employs 12.
``We get 400 hits per day and have doubled in the last month,'' said Greg Koski, president, in an April 24 phone interview. Poly-Links searches widely for additions and updates the database electronically on the first of each month.
In March, Phoenix Polymers formed a spinoff, Page Plumbers Co., to continue Poly-Links' expansion and help other companies construct their home page webs. Price depends on depth of content, Koski said, and can range from a few hundred to a few thousand dollars for smaller companies.
Poly-Links takes a new address - http://www.polymers.com/polylink.html - and adds two services May 1.
``An Introduction to Thermoplastic Polymers and Resins,'' a book written by Steve De Fosse of Lexmark International Inc. in Lexington, Ky., will be added, along with an interactive employment database that will permit individuals seeking jobs to input their resumes and get elec-tronic mail responses.
Polymer Resource Center Inc. in Akron, Ohio, went on-line Feb. 16 and averages about 400 hits a day, said Ray Darby, president.
``Some of the companies buying storefronts are not yet on the Internet, but we leave behind a packet of disks'' for them to make the connection.
The center has added 30 polymer company storefronts, each storing 500 kilobytes (one-half megabyte) of information.
In marketing beyond its Ohio base, the PRC added a sales representative in Indiana and, by mid-May, will promote its serv-ices on Internet directories and place ads in trade publications.
Monsanto Co. in St. Louis averages 2,000 hits a day, said Mark Williams, strategic planner. ``So far, we have only 3-5 percent of our information on line,'' he said. Monsanto's plastics database is under construction.