MEXICO CITY - Cleveland resin distributor and compounder M.A. Hanna Co. is expanding its Mexican subsidiary, M.A. Hanna de Mexico SA de CV, according to executives at PlastImagen '96 in Mexico City. Last year, the Mexican firm launched a 220,000-pound-per year compounding line at its color and additive concentrates plant at Toluca, adding a 3 1/2-inch Davis-Standard extrusion line.
It now is considering an additional production line at its Hanna Polymeros SA de CV facility, according to general manager Eduardo Alvarez.
The company's commercial manager, Jose Antonio de Leon, said Hanna de Mexico will open a fifth sales distribution center this year, probably at Ciudad Ju rez in the midst of Mexico's booming maquiladora belt.
A sixth sales distribution center will follow later at Merida, in Yucat n State. Hanna de Mexico operates similar centers in Mexico City, Monterrey, Guadala-jara and Tijuana.
Alvarez said the firm also is investing about US$50,000 in quality improvements designed to help it obtain ISO 9001 certification by November.
Despite Mexico's difficulties in 1995 after its December 1994 peso devaluation, Hanna de Mexico's business grew by 40 percent last year. It expects growth this year of 30 percent, according to the company.
Alvarez said Hanna believes it is gaining ground in the Mexican market because of its quick turnaround of material in response to customers' just-in-time production requirements.
The company also has begun exporting color concentrates - mainly to injection and blow molders in Venezuela, Peru, Chile and Argentina.
Direct and indirect exports amount to about 10 percent of Hanna de Mexico's monthly color concentrates production, according to Alvarez. Much of that business has been obtained through agreements with multinational companies such as Cincinnati-based Procter & Gamble Co., whose Latin America base is in Mexico.