Skip to main content
Sister Publication Links
  • Sustainable Plastics
  • Rubber News
Subscribe
  • Sign Up Free
  • Login
  • Subscribe
  • News
    • Processor News
    • Suppliers
    • More News
    • Digital Edition
    • End Markets
    • Special Reports
    • Newsletters
    • Videos
    • Injection Molding
    • Blow Molding
    • Film & Sheet
    • Pipe/Profile/Tubing
    • Rotomolding
    • Thermoforming
    • Recycling
    • Machinery
    • Materials
    • Molds/Tooling
    • Product news
    • Design
    • K Show
    • Mergers & Acquisitions
    • Sustainability
    • Public Policy
    • Material Insights Videos
    • Numbers that Matter
    • Automotive
    • Packaging
    • Medical
    • Consumer Products
    • Construction
    • Processor of the Year
    • Best Places to Work
      • 2023 winners
    • Women Breaking the Mold
    • Rising Stars
    • Diversity
    • Most Interesting Social Media Accounts in Plastics
  • Opinion
    • The Plastics Blog
    • Kickstart
    • One Good Resin
    • Pellets and Politics
    • All Things Data
    • Viewpoint
    • From Pillar to Post
    • Perspective
    • Mailbag
    • Fake Plastic Trees
  • Shop Floor
    • Blending
    • Compounding
    • Drying
    • Injection Molding
    • Purging
    • Robotics
    • Size Reduction
    • Structural Foam
    • Tooling
    • Training
  • Events
    • K Show Livestream
    • Plastics News Events
    • Industry Events
    • Injection Molding & Design Expo
    • Livestreams/Webinars
    • Editorial Livestreams
    • Ask the Expert
    • Plastics News Events Library
    • Processor of the Year submissions
    • Plastics News Executive Forum
    • Injection Molding & Design Expo
    • Plastics News Caps & Closures
    • Women Breaking the Mold Networking Forum
    • Plastics in Automotive
    • Bioplastics Live
    • PN Live: Mergers and Acquisitions
    • Polymer Points Live
    • Numbers that Matter Live
    • Plastics in Politics Live
    • Sustainable Plastics Live
    • Plastics Caps & Closures Library
    • Plastics in Healthcare Library
    • Women Breaking the Mold Networking Forum Library
  • Rankings & Data
    • Injection Molders
    • Blow Molders
    • Film Sheet
    • Thermoformers
    • Pipe Profile Tubing
    • Rotomolders
    • Mold/Toolmakers
    • LSR Processors
    • Recyclers
    • Compounders - List
    • Association - List
    • Plastic Lumber - List
    • All
  • Directory
  • Resin Prices
    • Resin Prices Overview
    • Commodity Thermoplastics
    • High Temperature Thermoplastics
    • Engineering Thermoplastics
    • Recycled Plastics
    • Thermosets
  • Custom
    • Sponsored Content
    • LS Mtron Sponsored Content
    • Conair Sponsored Content
    • KraussMaffei Sponsored Content
    • ENGEL Sponsored Content
    • White Papers
    • Classifieds
    • Place an Ad
    • Sign up for Early Classified
MENU
Breadcrumb
  1. Home
  2. News
September 22, 1997 02:00 AM

HIGH-END BODYBOARD MARKET CONTRACTING

Roger Renstrom
  • Tweet
  • Share
  • Share
  • Email
  • More
    Reprints Print

    SAN DIEGO — Bodyboard maker Toobs increased its market share in the high-performance bodyboard market but, because of a market contraction, anticipates about $500,000 less in 1997 sales vs. 1996, according to Guy Coleman, general manager and chief operating officer.

    ``The core consumer has more options,'' Coleman said in an interview at the Action Sports Retailer expo, held Sept. 5-7 in San Diego. ``They are getting into snowboarding, skateboarding, longboarding. They are less focused on bodyboarding [and] these boards tend to be a little more pricy.''

    Coleman said Toobs had a 1996 market share of more than 24 percent and a 1997 share of about 30 percent. The firm competes with high-performance Morey, Custom X and Wave Rebel products. This segment accounts for about a 10th of the $50 million bodyboard market, according to Coleman.

    Toobs was formed in 1988 and is located in Morro Bay, Calif.

    Meanwhile, Morey Bodyboards is testing combinations of polypropylene and polyethylene to improve its product's ``projection,'' said Tom Sneddon, development designer with the firm in El Segundo, Calif.

    ``Projection is the ability to bend and return to flat as quickly as possible,'' he said. ``Bodyboards are fastest when they are flat and need to be bent in order to be steered in a tighter turn than what we design as the curve of the hull.''

    Morey introduced an external mesh X-flex layer, normally used inside the board.

    ``The farther you can get [the material] to the surface of the board, the greater the effect on the sandwich construction of the board,'' Sneddon said. ``The board snaps back.''

    Morey is offering a dual-density top skin and padded center in its launch vehicle. Boarders ``landing off waves taller than your house ... want to land nice and softly but need a considerable amount of control along the edges where they use their elbows and hands and arms to bend and steer it,'' Sneddon said.

    Toy-making giant Mattel Inc. plans to sell the venerable Morey line and its other sporting goods products to a San Francisco-area investment group. Closing is expected about Oct. 1. Mattel acquired Morey in 1994.

    Another bodyboard producer, BZ Pro Boards, has added polypropylene plank from Dow Chemical Co. as the core in a portion of its product line.

    ``Dow core is lighter, stronger and that is what we have been looking for,'' Scott Burke, senior vice president and bodyboards general manager for BZ Pro Boards, said in an interview. BZ has access to the material since the expiration of a two-year Dow exclusive supply relationship with Morey.

    BZ will continue to make bodyboards with Arcel plank, which contains Arco Chemical polystyrene.

    ``The Arcel is great, but it has just been around for a good 10 years now,'' Burke said.

    Models with Dow and Arcel cores will be priced comparably.

    Packaging Industries Group Inc. of Hyannis, Mass., manufactures a cross-link deck skin for BZ.

    ``We went from polyethylene to F cell, which Packaging Industries calls green cell,'' Burke said. ``We couldn't find anything to work. This is a special blend that will laminate for us.''

    BZ employs 50 on two shifts during the December-August season and occupies 30,000 square feet in Oceanside, Calif. BZ is the bodyboard division of Earth and Ocean Sports.

    RECOMMENDED FOR YOU
    New Palmer Holland CEO Misiti on the hunt for expansion opportunities
    Letter
    to the
    Editor

    Do you have an opinion about this story? Do you have some thoughts you'd like to share with our readers? Plastics News would love to hear from you. Email your letter to Editor at [email protected]

    Most Popular
    1
    Kickstart: Paper bags, 'paper' bottles
    2
    Resin Prices
    3
    Treaty talks end with plans for a draft agreement, but hurdles remain
    4
    PP recycler PureCycle sees Ohio plant as springboard for growth
    5
    WL Plastics building $40M MDPE pipe plant in Texas
    SIGN UP FOR OUR FREE NEWSLETTERS
    EMAIL ADDRESS

    Please enter a valid email address.

    Please enter your email address.

    Please verify captcha.

    Please select at least one newsletter to subscribe.

    Get our newsletters

    Staying current is easy with Plastics News delivered straight to your inbox, free of charge.

    Subscribe today

    Subscribe to Plastics News

    Subscribe now
    Connect with Us
    • LinkedIn
    • Facebook
    • Twitter
    • Instagram

    Plastics News covers the business of the global plastics industry. We report news, gather data and deliver timely information that provides our readers with a competitive advantage.

    Contact Us

    1155 Gratiot Avenue
    Detroit MI 48207-2997

    Customer Service:
    877-320-1723

    Resources
    • About
    • Staff
    • Editorial Calendar
    • Media Kit
    • Data Store
    • Digital Edition
    • Custom Content
    • People
    • Contact
    • Careers
    • Sitemap
    Related Crain Publications
    • Sustainable Plastics
    • Rubber News
    • Tire Business
    • Urethanes Technology
    Legal
    • Terms and Conditions
    • Privacy Policy
    • Privacy Request
    Copyright © 1996-2023. Crain Communications, Inc. All Rights Reserved.
    • News
      • Processor News
        • Injection Molding
        • Blow Molding
        • Film & Sheet
        • Pipe/Profile/Tubing
        • Rotomolding
        • Thermoforming
        • Recycling
      • Suppliers
        • Machinery
        • Materials
        • Molds/Tooling
        • Product news
        • Design
      • More News
        • K Show
        • Mergers & Acquisitions
        • Sustainability
        • Public Policy
        • Material Insights Videos
        • Numbers that Matter
      • Digital Edition
      • End Markets
        • Automotive
        • Packaging
        • Medical
        • Consumer Products
        • Construction
      • Special Reports
        • Processor of the Year
        • Best Places to Work
          • 2023 winners
        • Women Breaking the Mold
        • Rising Stars
        • Diversity
        • Most Interesting Social Media Accounts in Plastics
      • Newsletters
      • Videos
    • Opinion
      • The Plastics Blog
      • Kickstart
      • One Good Resin
      • Pellets and Politics
      • All Things Data
      • Viewpoint
      • From Pillar to Post
      • Perspective
      • Mailbag
      • Fake Plastic Trees
    • Shop Floor
      • Blending
      • Compounding
      • Drying
      • Injection Molding
      • Purging
      • Robotics
      • Size Reduction
      • Structural Foam
      • Tooling
      • Training
    • Events
      • K Show Livestream
      • Plastics News Events
        • Plastics News Executive Forum
        • Injection Molding & Design Expo
        • Plastics News Caps & Closures
        • Women Breaking the Mold Networking Forum
        • Plastics in Automotive
      • Industry Events
      • Injection Molding & Design Expo
      • Livestreams/Webinars
        • Bioplastics Live
        • PN Live: Mergers and Acquisitions
      • Editorial Livestreams
        • Polymer Points Live
        • Numbers that Matter Live
        • Plastics in Politics Live
        • Sustainable Plastics Live
      • Ask the Expert
      • Plastics News Events Library
        • Plastics Caps & Closures Library
        • Plastics in Healthcare Library
        • Women Breaking the Mold Networking Forum Library
      • Processor of the Year submissions
    • Rankings & Data
      • Injection Molders
      • Blow Molders
      • Film Sheet
      • Thermoformers
      • Pipe Profile Tubing
      • Rotomolders
      • Mold/Toolmakers
      • LSR Processors
      • Recyclers
      • Compounders - List
      • Association - List
      • Plastic Lumber - List
      • All
    • Directory
    • Resin Prices
      • Resin Prices Overview
      • Commodity Thermoplastics
      • High Temperature Thermoplastics
      • Engineering Thermoplastics
      • Recycled Plastics
      • Thermosets
    • Custom
      • Sponsored Content
      • LS Mtron Sponsored Content
      • Conair Sponsored Content
      • KraussMaffei Sponsored Content
      • ENGEL Sponsored Content
      • White Papers
      • Classifieds
        • Place an Ad
        • Sign up for Early Classified