When Vinyl Building Products Inc. of Oakland N.J., took the proverbial advice to head West, it wasn't just riding into the sunset.
The extruder of vinyl window and door profiles recently expanded its 3-year-old Little Rock, Ark., plant, adding 24,000 square feet for warehouse space. And the firm has plans to double its extrusion lines there to 20 next year.
VBP built the original, 60,000-square-foot plant in 1995 with the intent of selling more of its Vinyline-brand profiles in the West and Midwest.
That effort has paid off, Chris Matthews, senior vice president at VBP said in an Aug. 13 telephone interview.
``Our business has seen substantial growth, especially in markets in the Southwest, since we moved out here,'' Matthews said. ``It's given a chance for some of the predominantly aluminum people to expand into the vinyl product category. It's less risk for them than if they have to deal with a supplier that is thousands of miles away.''
The 21-acre Little Rock site has the potential for a lot more growth. There is room to put as much as 450,000 square feet under roof, Matthews said.
``This isn't just an outpost,'' he said. ``It has the potential to become our major production and distribution center.''
VBP reported sales of $40 million in 1997 and ranked eighth on Plastic News' list of North American window profile extruders.
With the success of its VBP West venture in Little Rock, Matthews projects VBP's total sales in 1998 will ``well exceed $50 million.''
German conglomerate Thyssen AG of Dusseldorf, Germany, has owned 50 percent of VBP since 1995, and operates it through its Thyssen Polymer business sector in Essen, Germany. VBP's sister company, Thyssen Polymer GmbH of Bogen, Germany, is one of the largest window profile extruders in Germany, according to VBP literature.