The demand for colors used in the plastics industry is more than one Guadalajara, Mexico-based company can handle, so it is doubling capacity.
``The demand for our products is much higher than current market growth. Although we don't have an explanation, it may be due to our increasing market share,'' Jaime Ramos Loza, general director of Plastikrom SA de CV, said in a recent telephone interview.
The 250-employee company was founded in 1977, and specializes in color concentrates and additives such as ultraviolet absorbers and titanium dioxide.
``Sales were $10 million last year, and we are estimating an increase to $12 million,'' Ramos said.
The company also plans to boost capacity for additives within six months, once the current expansion is completed. Ramos declined to comment on the amount invested.
``We have our own research and development for new products. We produce specific products for the needs of each client. Although we have a line of products, we also develop specific colors and additives,'' he said.
The company has clients throughout Mexico and also exports to Guatemala, Costa Rica and Chile, he said.