CHICAGO (July 24, 3:10 p.m. EDT) — Less than 10 years old, Reduction Engineering Inc./Accu-Grind Industrial Knife Co. already is reinventing itself.
The sister companies officially merged Jan. 1, joining Reduction´s background in making a variety of machines for the compounding, rotational molding and PVC profile markets with Accu-Grind´s expertise in computer-controlled sharpening, repairs and replacement parts.
The companies also launched an alliance in October with auxiliary equipment maker Conair, making and marketing a series of Conair pelletizers with Accu-Grind rotors, bearing an "Accu-Grind Inside" label.
"It´s worked out really well for us," sales manager Greg Shook said in a June 19 interview at NPE in Chicago.
Since joining forces with Conair, Reduction Engineering/Accu-Grind has seen its business climb by 50 percent, he said, with about 12 people joining the 75-employee work force so far. The firm plans to expand that base.
The combination plays on Conair´s name recognition and Accu-Grind´s reputation of meeting tight-tolerance demands, he said.
"The alliance works for everybody," Shook said. "There´s unlimited potential."
Accu-Grind formed in 1992 with its computer-supported sharpening service and repair and replacement team. Reduction Engineering launched in 1993 with one pulverizer.
The company readily has expanded its offerings to the point that it now can equip a full factory, from the pulverizers that introduced it to the industry to conveyors, silos and mixers, Shook said.
Reduction Engineering´s added value, though, is in the service end, provided through Accu-Grind and its three service centers — in Oxford, Mass.; Etowah, N.C.; and at the corporate headquarters in Kent, Ohio.
"We´re interested in maintaining our customers in the long run," Shook said. "Our expertise is in the service."