AKRON, OHIO (Sept. 28, 3:10 p.m. EDT) — Processors wishing to serve companies such as Swedish telecommunications giant Telefon AB L.M. Ericsson need to add an arsenal of secondary services to their portfolios and be prepared to set up shop near the customer around the world.
Meantime, individual consumers, rather than the mass public, increasingly will dictate the design trends that drive the products that firms such as Ericsson and Motorola Inc. develop and sell.
"We're not a shoot-and-ship customer. We demand a lot of value-added services," said David Griffith, director of volume management for Ericsson U.S. in Raleigh, N.C.
Molders that want to work for Ericsson "will have a real need for core competencies in some fairly esoteric services," such as pad printing, vacuum metalization, cosmetic painting and conductive gasketing, said Griffith, who oversees Ericsson's manufacturing in all the Americas.
Those suppliers also will need to "possess or develop a multinational character of their own," and be ready to be a one-stop shop for Ericsson in various countries, he said.
Griffith, who spoke in a telephone interview, will participate in the telecommunications market panel session at Plastics News' Executive Forum 2001.
That session, one of four end-market panels at the Oct. 15-18 event in San Antonio, also will feature:
* Bruce Claxton, Plantation, Fla.-based design director for Motorola Inc.'s Communications Enterprise.
* Michael Fallon, global market development manager for the telecommunications/wireless sector of Nypro Inc. in Clinton, Mass.
* Moderator Chris Cavello, a director of Design Edge Inc., a 50-person product design development firm in Austin, Texas, that is active in both the telecom and computer markets.
Motorola's Claxton will explore current design trends such as customization and personalization.
"There's a new term, the `pro-sumer,' representing the type of future customer who will dictate how product will be made, when, and how much he will pay for it," Claxton said.
The Executive Forum also will address such topics as e-business, globalization, business growth strategies, merger and acquisition trends, and supply-demand prospects for various resins.
For the full agenda and speaker details or to register, go to www.plasticsnews.com/Forum2001, or call Nancy Parks at (330) 865-6134.