Paul Santina is the first person to hold the recently created post of vice president of business development and global plastics for Flextronics International Ltd. As such, he is in the forefront of fast-moving contract-manufacturing trends.
Santina manages and oversees large strategic relationships with companies including Motorola Inc. of Schaumburg, Ill., IBM Corp. of Armonk, N.Y., and Siemens Corp. of New York, as well as other large original equipment manufacturers in the southwestern United States and Mexico.
In addition, the San Diego, Calif.-based Santina manages the global business-development efforts for Flextronics Plastics' locations in Europe, Asia and the Americas.
Singapore-based Flextronics has grown from $200 million in sales in 1996 to a pace that could reach $13 billion this year. The company employs 500 mold makers and operates 675 injection molding machines in addition to its design and assembly operations.
In January Telefon AB LM Ericsson of Stockholm, Sweden, announced it was halting in-house production of its cellular phones and shifting those operations to Flextronics. As a result, Flextronics will gain 4,200 employees and manufacturing facilities in Brazil, Malaysia, Sweden, England and Virginia. Ericsson's assets are not included in the above numbers.
Prior to joining Flextronics in 1997, Santina was the co-founder of Qtron Inc., where he served as the executive vice president of sales and marketing.
Santina's first exposure to the electronic manufacturing services industry was working for Solectron Corp. from the early 1980s through 1992. Santina also has an extensive background in the plastics industry, ranging from his tenure as a thermoplastics resins account executive at Borg-Warner Chemicals, to his work with a number of injection molding companies in the Southwest, including Tech Plastics, AB Plastics and Cashiers Plastics.
Santina holds a bachelor's degree in economics and a master's of business administration degree in marketing and finance from Syracuse University.
The Flextronics Web site is www.flextronics.com.