Univenture Inc. of Columbus, Ohio, plans to begin distribution in mid-March of full-size UniKeep polypropylene binders through office supply stores and other outlets.
The injection molded, loose-leaf binders omit metal rings and will compete with standard three-ring binders.
The line will reflect a market desire for "something that costs less," said Ross Youngs, Univenture president and chief executive officer. Initial versions will come in half- and 1-inch thicknesses.
Youngs plans other sizes, including ones for use in Europe, for software storage and collector versions, as well as related page protectors and dividers.
A smaller UniKeep container for 12 optical discs was introduced in November 1999.
In another niche, Univenture and its licensees are selling a billion Safety-sleeves per year as an alternative to traditional jewel boxes, Youngs said in a telephone interview.
Separately, Univenture named David Coho as U-1000 program manager to place manufacturing systems with disc makers, replicators and packagers under vending agreements.
Univenture provides and integrates equipment, tooling, materials, delivery and logistics backup, and users pay only for finished U-1000 sleeves of PP.
Univenture was established in 1988 and employs 150 at facilities in Columbus; Reno, Nev.; and Dublin, Ireland.