Tsukasa Yoda, chairman of injection molding machine builder Nissei Plastic Industrial Co. Ltd., and one of Japan's most influential plastics machinery executives, died June 17 from malignant lymphoma.
Yoda was 67.
The Nagano-based company has grown to become one of the world's highest-volume producers of injection molding machines. Nissei topped the 85,000-press mark in 2000. Last year the company sold about 3,600 presses.
Nissei said its machines are running in 90 countries around the world.
A native of Nagano, Yoda graduated from the Department of Commercial Science at Japan's Waseda University in 1959. He joined Nissei in 1960. He rose through the ranks in sales, accounting and senior management, becoming president in 1988.
In 1991, Yoda led Nissei as the company was listed on the Nagoya Stock Exchange. A listing on the Tokyo Stock Exchange followed in 2000.
In 2001, Tsukasa Yoda moved up to chairman of Nissei. His son, Hozumi Yoda, became president.
The elder Yoda also was chairman of the Association of Japan Plastics Machinery. He was frequently quoted in newspapers and trade magazines about the state of the Japanese equipment industry.
According to a company news release, Yoda believed expanding market share to be the top goal of Nissei management. He reacted quickly to market trends, introducing a low-priced NS series for Asia in 1995, and coming out with table-top all-electric presses in 1998.
Nissei now has eight factories. The newest, opened in 2001, builds all-electric injection presses, which account for about 40 percent of Nissei's sales.
``Nissei for the world,'' is another management philosophy. Yoda has pushed Nissei to become more global, opening Nissei Europe in Belgium in 1992 and Nissei Mexico in 1993. The company also has dedicated offices in China and Thailand.
Today, Nissei has sales and service operations - including seven subsidiaries - in 19 countries.