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January 20, 2005 01:00 AM

Craig M. Vogel

University of Cincinnati
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    Craig Vogel last year left Carnegie Mellon University in Pittsburgh to become a professor of design and director of the new Center for Design Research & Innovation at the University of Cincinnati's College of Design, Architecture, Art & Planning (www.daap.uc.edu).

    While a design professor at CMU for the past decade, he also served as co-director of an interdisciplinary graduate program that combined product design and engineering. And in 2002, he co-wrote, with fellow CMU Professor Jonathan Cagan, the book Creating Breakthrough Products (www.creatingbreakthroughproducts.com). He and two CMU professors have just finished a new book due out in May on organic growth and the use of innovation as a tool for competitive advantage.

    Vogel and Cagan have conducted research and consulted with a number of firms, including Ford Motor Co. and Whirlpool Corp., on processes for new product development. Vogel is a fellow of the Industrial Designers Society of America, as well as a former board chairman and past president of that 3,300-member trade association.

    He received his bachelor of arts degree in psychology in 1974 and his master´s in industrial design from Pratt Institute in 1980. He has served on the faculties of the Illinois Institute of Technology´s Institute of Design and the University of Illinois in Chicago. Vogel has delivered guest lectures and seminars in New Zealand, Mexico, China, Taiwan and South Korea, and he participated several years ago in a United Nations mission to brief Chinese government leaders on the value of industrial design.

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