Water-soluble film producer MonoSol LLC has strengthened its base in Europe by purchasing Greensol SA of Sens, France.
Greensol, a major contract packager, has worked with MonoSol over the past several years to help it develop sales in Europe. The acquisition provides MonoSol with a solid customer base on the continent, MonoSol's marketing vice president, Woody Eaker, said in a telephone interview.
MonoSol did not disclose terms.
``We see this merger as a natural evolution of our partnership,'' MonoSol Chief Executive Officer P. Scott Bening said in a March 22 news release.
Greensol has more than 30 years' experience marketing and packaging with water-soluble films.
Greensol President Ines Naude-Filonniere joins MonoSol to help in new marketing initiatives. Laurent Colliot, Greensol's sales manager, becomes regional sales manager for MonoSol.
MonoSol of Merrillville, Ind., claims to be the largest producer of water-soluble polymer films. One of its new products is M-8900, an acid-resistant, chlorine-resistant, soluble packaging film based on polyvinyl alcohol. The product is aimed at packaging for cleaning chemicals and agricultural chemicals.
F-100 is an edible packaging film based on methyl cellulose, which can be used to pack ingredients such as flavors and colorants used in food-processing plants.
Colliot stated in a news release that more than 15 percent of the European detergent market comprises products packaged in PVOH. As part of MonoSol, Greensol is in a better position to advance water-soluble film innovations, he added.
MonoSol, established in 1954, relies on blown film technology to make most of its products. It also converts film into bags in-house. Its films mainly address health, safety and environmental concerns.
The Greensol purchase complements MonoSol's plant in Hartlebury, England.