Turnaround specialist Sun Capital Partners Inc. said it has purchased retail display firm POP Displays Inc.
POP of Yonkers, N.Y., is an integrated manufacturer of point-of-purchase permanent displays, mainly for cosmetics and electronics sections in mass-merchandising stores. It has had longstanding associations with brands such as Mabelline and L'Oreal, and in stores such as Staples and CVS pharmacies.
Boca Raton, Fla.-based Sun Capital did not disclose terms of the deal, announced July 12. POP Displays, which also did business as Diam USA Inc., was sold by Creative Solutions Group Holdings Inc.
POP does injection molding, vacuum forming and metal processing to make components at its 435,000-square-foot Yonkers factory. Typical display products are wall units, showcases, film bins, counter units, floor stands, kiosks, testers and window displays. Its services encompass design and maintenance support.
``We believe that by operating as a stand-alone company, together with the world-class financial and operating expertise of Sun Capital, we will be well-positioned to capitalize more fully on our wide range of product offerings and new growth opportunities,'' POP Chief Operating Officer Anthony Orsini said in a news release.
Point-of-purchase spending is increasing as more traditional types of advertising lose market share, according to Sun Capital Managing Director Gary Talarico.
He said Sun Capital is not trying to build a portfolio in plastics companies per se. It invests in financially troubled firms that have a solid market position, to help them become strong again, he said.