Ready to curl up with a good plastic e-reader? There will be a new one on the market very soon that highlights the benefits of plastics, with a plastic screen that may revolutionize the electronics sector. Plastic Logic LLC -- the company wants to use plastics in place of glass for e-readers -- introduced its first product, the Que, at the Consumer Electronics Show today. CEO Richard Archuleta called the introduction "the birth of a new market category [and] a milestone in the evolution of plastic electronics." "The Que proReader was built from the ground up for people who need to read. Starting today, mobile professionals can look forward to a paperless briefcase, a lighter load, and a better way to work," he said. Que was designed to mimic paper, but without the weight and clutter. It's the size of a pad of paper, about 1/3 inch thick, and weighs about a pound. The shatterproof plastic display is 10.7 inches, which the company touts as largest display in the market. Brad Stone of The New York Times Gadgetwise blog calls the Que "awfully expensive." A model with 4 gigabytes of memory, Wi-Fi and Bluetooth connectivity will sell for $649. A higher-end 8GB model with AT&T's 3G connectivity will cost $799. That compares to about $479 for a Kindle DX.
Plastic Logic unveils the Que reader
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