Dow's Liveris talks about customers, Carbone
The Wall Street Journal posted a Q&A interview, plus a video interview, with Dow Chemical Co. CEO Andrew Liveris today. Among other things, he talks about recent efforts to work more closely with customers. "Dow has historically been of a mindset that if you build it they will come," he said. But now the company is trying to do a better job of anticipating customers' needs. "In this last year, I have been picking up the phones and calling fellow CEOs [to] enable my salesforce and engineers to get access to [customers'] marketing and R&D organizations to look at their future needs -- emissions controls, eco-efficient buildings and houses, removal of containaments of water to provide more pure water." Some of the companies that Liveris says he's met with include Procter & Gamble, General Electric, Unilever and Coca-Cola. "We have to work with their R&D departments to see what are their needs," Liveris said. Another interesting snippet: Liveris mentions that when Dow was in crisis mode in early 2009 (following the collapse of a deal with Kuwait's state-owned Petrochemicals Industries Co.), one of the people he turned to for advice was Tony Carbone, Dow's former executive vice president of plastics, hydrocarbons and energy. "He [Carbone] helped me and my inner team make sure we had all the pieces in place to run the fix," Liveris said.
Do you have an opinion about this story? Do you have some thoughts you'd like to share with our readers? Plastics News would love to hear from you. Email your letter to Editor at [email protected]