The Earth911.com blog posted a story today on the plastics industry's role in increasing the sustainable attributes of consumer products, including packaging. Earth911.com staffer Jennifer Berry called me last week with some general questions about what's new in plastics that consumers can expect to see in coming months. As a result, the blog quotes me a couple of times, along with Fred Roselli, spokesman for Coca-Cola Enterprises. I'll highlight one of my points here. We chatted about various materials that plastics processors are using to meet customers' sustainability goals -- recycled-content resins and bio-based plastics, for example. I pointed out that processors are sampling a variety of materials now, and they're ready to use whatever customers -- and, ultimately, consumers -- demand. Here's what I said: "When I think about plastics processors changing materials, they're flexible. They can shift to what their customers want. They're willing to use recycled content, etc. It all depends on cost[,] performance and if that's what the customer wants."
Processors adapt to sustainability efforts
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