If you want to use your smart phone to keep abreast of breaking news from the upcoming K 2010 trade show in Germany, or the latest global industry news generally, Plastics News Global Group has new tools to do just that.
The world's largest plastics publisher has developed a mobile K show website and will be posting short news alerts throughout the Oct. 27-Nov. 3 show in Dusseldorf, Germany. Just go to m.plasticsnews.com/k to view the most current news happening at the show or sign up to receive twice-daily e-mail K news alerts.
The K show mobile site will remain live through Dec. 31. During the show, many stories will appear first on the mobile site — even before they appear on other Plastics News Global Group sites. In some cases, the stories will appear only on the K show mobile site. Editorial staffs from European Plastics News, Plastics News and PRW will all contribute to the K mobile site.
Visitors in Dusseldorf can use the booth number look-up feature on the home page of Plastics News' K mobile site to navigate the world's biggest plastics trade show. And a handy feature allows Blackberry users to add a Plastics News K show mobile icon to their home screen that instantly launches that site. Android and iPhone users can use built-in bookmarks to launch the site.
Meantime, Plastics News also has launched a mobile version of its main website, PlasticsNews.com, for smart-phone users who want to track the publication's global news coverage. That new site — http://m.plasticsnews.com — will post headlines and links to the full text of all breaking news stories at the same time they are posted to PlasticsNews.com.
The site offers a host of mobile-optimized news and data, including:
* Current resin pricing chart.
* The Plastics Blog by Plastics News Managing Editor Don Loepp.
* PN's weekly reader poll.
* A site-search feature lets mobile users search the 17-year database of more than 35,000 stories on PlasticsNews.com.
* Free access to the entire PN website, with no password required.
* Links to the mobile versions of European Plastics News and PRW as well as the Plastics News Global Group's K show mobile site.
And, again, Blackberry users can add a Plastics News icon to their home screen that instantly launches the PN mobile site, while Android and iPhone users can use built-in bookmarks to launch the site. More features will be added later.
PN sister publications European Plastics News (http://m.europeanplasticsnews.com) and PRW (http://m.prw.com) also have launched mobile versions of their websites.