The creation of a global key accounts team at Milacron LLC, under Glenn Anderson, will result in faster decision-making and closer, more-direct links to customers, according to executives of the plastics machinery manufacturer.
As senior vice president of global and strategic accounts, Anderson is assembling the team. So far, he has named Jim Moore as vice president of global automotive business development, and Andy Stirn as director of global packaging business development.
Before the promotion, Moore was regional vice president for Michigan and the automotive sector. Stirn was market development manager for Milacron's all-electric injection molding machines,
Anderson said the company plans to add global heads for the medical market as well, followed by other major markets in the future, including consumer products, construction and electronics.
Anderson, a 27-year Milacron veteran, reports to Dave Lawrence, president of worldwide plastics machinery for injection and extrusion and mold technologies.
Lawrence and Anderson discussed the global accounts team in an interview at Plastics News' Executive Forum, held March 7-9 in Summerlin, Nev.
Before taking on the newly created post, Anderson had been vice president and general manager of North American injection molding machinery and global extrusion.
The creation of the global team follows Milacron's strategy of creating global business units and moving away from a geographic, regional focus with different sets of management. That will create a more-united, closer face to customers, including multinational ones, officials have said.
Lawrence said the new organization makes it much simpler for customers to interact with Milacron.
One of the reasons for this latest move was to, frankly, flatten our organization and bring the whole organization closer to the customer, Lawrence said.
I felt that by flattening out the organization and having all the key sales executives reporting to me, it was going to make decision-making a lot faster, and allow us to be much more responsive to customers, without having to go through various layers of management, he said.
Cincinnati-based Milacron makes injection presses, extruders, blow molding machines, structural foam machines, mold components and industrial fluids used in metal cutting.
Milacron also is reorganizing its sales staff on regional lines, instead of along product lines. Robert Strickley is now vice president of sales for east-central North America. Tom Brown is vice president of sales of south and west North America
Michael Ferlic is now vice president of sales for Latin America and South America. Fadi Abdal is vice president of sales for the Middle East and Africa.
Mike Puhalla is general manager and technical director for global extrusion, a new position.
They all report directly to Lawrence.