Open innovation represents a shift from the traditional model, where 100 percent of a company's innovation originates from within, to a more open model where both internal and external ideas are combined to create a more collaborative advantage. Andy Zynga, CEO of Cleveland-based NineSigma Inc., disscussed the process at PN's recent Executive Forum.
NineSigma CEO Andy Zynga
NineSigma CEO dissuses open innovation collaborations.
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