PARIS (Sept. 8, 1 p.m. ET) — The Consumer Goods Forum, a global trade organization that includes both brands and retailers, has unveiled its Global Protocol on Packaging Sustainability.
The aim of the protocol, formulated with support from the packaging industry, is to help companies reduce the environmental impact of their packaging by providing a common language to address a range of business questions about pack design and usage.
The 74-page protocol was formulated by a diverse group of retailers and manufacturers, aided by packaging material suppliers and packaging manufacturers and led by a steering team that included representatives from Walmart, Target, Tesco, Kraft Foods, Procter & Gamble, Nestlé and Unilever.
It is based on earlier packaging sustainability guidelines developed by the European Organisation for Packaging and the Environment (Europen).
Philip Clarke, CEO of retailer Tesco plc, said: “We're working hard with our suppliers to minimize the impact of our packaging on the environment. Having a common language will allow us to have the right conversations with our diverse supply chain.
“We can then work with suppliers to reduce the environmental impact of packaging whilst making sure it still does the essential job it needs to do to protect the products we sell.”