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March 05, 2012 01:00 AM

Playbook helps Bemis Manufacturing keep track of day-to-day issues

Bill Bregar
Senior Staff Reporter
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    TAMPA, FLA. (March 5, 12:15 p.m. ET) — You work at a busy molding company. How do you keep track off all the loose ends and deadline dates for team members on projects?

    At Bemis Manufacturing Co., they use something called the “playbook management system” to keep everybody on the same page.

    Jon Bemis and Gary Vande Berg explained the playbook during a presentation at the Plastics News Executive Forum. The playbook helps Bemis keep track of day-to-day issues—everything from molding jobs to quality improvement to reducing scrap to machine procurement.

    The Sheboygan Falls, Wis.-based Bemis has 1,800 employees around the world, and runs 140 injection molding machines and 20 extrusion lines. Vande Berg, vice president of engineering, said the company has a thousand customers and 150 active projects.

    “Communications and information management is critical for our survival,” Vende Berg said.

    Bemis, manager of management systems, said the idea of a central task management tool was first developed in 1992. It started with ink-on-paper, then progressed to the computer. Last year the playbook moved to the LANSA software platform.

    Bemis explained how it worked before 1992. His father, current CEO Peter Bemis, called it the “magic folder” method.

    Jon Bemis said: “You came to a meeting. Everybody would write down their tasks in the “magic folder.” They'd leave the meeting. They'd close up the folder. And Peter Bemis became convinced that the act of closing up that folder erased the tasks on it like an Etch A Sketch.”

    The playbook is a transparent, standardized way to link everybody on a team assigned to that job. “The goals this system was to really improve the effectiveness of teams, so you avoided that ‘magic folder' syndrome,” Jon Bemis said. “You had one central plan for the tasks.”

    The system includes specific tasks and the due date. Team members can access the playbook from any computer, and refer to it during meetings. It lists the leader of each action item. “You can't hide,” he said.

    Customers can access their playbooks through a secure internet connection.

    The playbook also plays a key role in Bemis Manufacturing's employee development team. The playbook coordinator positions are filled by shop-floor employees who try for a so-called “term position” of three years in a management position.

    Bemis said the term positions also help the company scale up its management when business grows, then scale back down in a slowdown without laying off people, since they can go back to their factory production jobs.

    After the Executive Forum, Bemis said the company is exploring licensing the playbook system to other processors. The company bought a commercial database and did in-house design of the playbook application.

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