SHANGHAI (April 23, 2:40 p.m. ET) — On the heels of the inauguration of a new pigments plant in Tianjin, China, Clariant International Ltd. arrived at Chinaplas featuring a selection of masterbatches intended to improve process efficiency and performance, as well as introducing its line of eco-friendly masterbatches to the Chinese market.
The new production plant is located in the Bohai Fine Chemicals Industry Park and is a joint venture between Clariant and Tianjin Bohai Chemical Industry Co. with a total investment of 120 million CNY (US$19 million). The plant is equipped with 16 production lines as well as a warehouse, laboratories and office space, occupying a total area of 13,000 square meters.
“By establishing this new pigment preparations plant, we have further increased capacity and the range of our product portfolio to better fulfill customers' needs and strengthen our position in the domestic Chinese market, which is one of our strategic focuses,” said Marco Cenisio, the head of the pigments business unit at Clariant.
“We are happy with our growth in 2011, although it slowed from 2010,” said Kevin Pfeifer, marketing director for Clariant Masterbatches in Asia-Pacific. The unusual number of natural disasters that hit Asia in 2011 had an impact on many of their businesses. The floods in Bangkok, for example, took their toll on the personal computer supply chain. “Consumer durables took a hit because of Bangkok,” Pfeifer said.
Pfeifer was interviewed at Chinaplas 2012 in Shanghai.
In addition to featuring low-halogen pigments for plastics compounds and a line of chemical foaming agents at the Chinaplas show, Clariant launched its range of compostable masterbatch brands in China for the first time. Renol compostable color masterbatches and CESA compostable additive masterbatches are both certified eco-friendly alternatives to traditional colors and additives.
Clariant aims to grow fastest in emerging markets, said Pfeifer, targeting Asia's growing markets for automotives, packaging, construction and its increasing emphasis on the environment. “We are quite bullish on the plastics market here,” Pfeifer said.