KraussMaffei AG has announced that Dubai-based Integrated Packaging Systems (IPS) has become the exclusive partner for the KraussMaffei brand in key markets across the Middle East and Africa.
KraussMaffei says that by partnering with IPS it hopes to develop a combined strategy to strengthen sales and after-sales services in the region.
“IPS has been working very successfully for years as a sales and service partner for Netstal. I am convinced that we will strengthen and further develop the sales and service activities also of the KraussMaffei brand in the short term, based on this partnership and through the use of the existing infrastructure of IPS," said Hans Ulrich Golz, president of the injection molding machinery segment in the KraussMaffei Group
Golz has recently been appointed to the IPS board of directors to create synergy between the two companies.
KraussMaffei states that the new partnership extends over large parts of the Middle East, including the GCC (Gulf Cooperation Council) region, and key areas of Africa, including North, East and West African markets.
“An important target of this partnership will be to strengthen especially the service and after-sales business, by developing a network of efficient local service engineers for the KraussMaffei and Netstal brands. I am convinced that our KraussMaffei customers will benefit from this partnership as our Netstal customers did in the past,” Golz stated.
The KraussMaffei Group generated sales of $1.4 billion in 2013. Switzerland-based machinery maker Netstal has been a member of the KraussMaffei Group since 1992.
