Plastics News adds to sales and marketing staffs

DETROIT — Plastics News has added to its sales and digital-marketing-events staff with two new hires.

John Hickey has joined the staff as western sales manager. He is based in Fort Wayne, Ind.

John most recently was executive director of ResCare Inc., a leading private health care company based in Fort Wayne. At ResCare, he directed a team of 11 department managers as well as more than 600 field staff.

Previously he worked for Maxim Healthcare Services in Fort Wayne and Cleveland.

John is an Ohio native, and he studied at Kent State University.

Sarah Plante recently joined the team as a Detroit-based digital marketing manager. Sarah has more than 10 years of experience in digital operations.

At PN, Sarah will be responsible for analytics, email marketing and audience development data support.

Most recently she was a web/data analyst with DTE Energy in Detroit. She also worked for Carat Media, Ford Direct in Dearborn, Mich.; Vibrant Media in Birmingham, Mich., and the Detroit Media Partnership.

Sarah has a bachelor's degree in management information systems from Oakland University and a master's in predictive analytics from Northwestern University.