Beginning with this issue, my new monthly column appears within the pages of Plastics News and on www.plasticsnews.com.
The column — called “What Keeps You Up At Night?” — is an extension of what I believe Plastics News does best. We write for and about plastic processors. Specifically, we deliver this news to the C-suite, the executives who make the decisions and hold the purse strings for their plastics businesses.
With my column, I'll sit down one-on-one with the leader of one company each month. We'll talk about their business, of course. But the goal is to gain insight into the mind of one of your peers. How do they hire? What about balancing expansion plans with current business? What's their management style? What's the key to their success? What keeps them up at night? The list goes on.
It's unfortunate, but true: Most executives find there are few people they can talk to when they reach that corner office. My hope is this column will reach into corner offices around the plastics industry.
That you will gain some insight and, hopefully, have “ah ha” moments or moments of kinship when you read how your peers are dealing with business and life.
I just wrote the word, “read.” It's true, the column will be in print once per month and online. In addition, PN video editor Jeremy Carroll will be along for the ride with each interview. He'll capture sights and sounds of our interviewees, their facilities and whatever else makes sense. Hopefully, this will create a fuller picture for you.
I express my gratitude to Melanie Hart, president of Tasus Corp. Melanie happily agreed to be our first interviewee for this column. She and her staff in Alabama were exceedingly welcoming and she shared great insight. Of course, you can see that for yourself. Check out Page 8 of this issue (and our website) to learn more about Melanie and Tasus.
“What Keeps You Up At Night?” will appear the third Monday of each month. Contact me if you'd like to sit down one-on-one to discuss you and your business. I hope you enjoy this series as much I believe I will.
Lafferty is the Plastics News publisher