Procter & Gamble Co. is joining the American Chemistry Council's Flexible Film Recycling Group, a self-funded effort to help increase the recovery of flexible polyethylene film, wraps and bags.
“Our aim is to reduce our environmental footprint as a company and that of the consumers who chose our products,” said Steve Sikra, P&G research and development manager, in a statement.
“Working with the FFGR and our value chain partners to expand film collection and recycling is a focused priority as we work toward that goal,” he said.
Post-consumer plastic film recycling totaled 1.14 billion pounds in 2013, an 11-percent increase from the previous year, said a recent report from the American Chemistry Council, which created FFRG.
“National efforts to educate consumers about the recyclability of bags and wraps are already paying off, and having P&G on board will help extend our reach even further,” said FFRG Director Shari Jackson in a statement.
ACC is based in Washington, P&G is headquartered in Cincinnati.