An innovative inflatable packaging system is now targeting the Internet retailing market.
Airsac is an inflatable packaging system developed by Network Packaging of Wolverhampton, England, which is now part of the Macfarlane Group following its acquisition last year in a 7.5 million pound ($11.5 million) deal.
The system claims to be well suited for breakable goods including wine, electronics and cell phones.
The system is fully recyclable and made of only 2 percent film and 98 percent air.
Macfarlane Packaging marketing director Laurel Granville said: “Airsac is an exciting product for our internet retail customers and the electronic repair market as it prevents damage and breakages during shipment to customers.
“The feedback from the customers of Network Packaging who are using Airsac is that they are benefitting from reduced damage, lower returns and also an enhanced experience for their customers as they consistently receive their products in excellent condition.”
In February, Macfarlane said sales in 2014 rose 7 percent, boosted by what it called “good organic growth,” as well as its acquisitions.