Injection molder Sussex IM Inc. is spending $10 million to keep up with growing demand for proprietary storage containers and custom molded products.
Sussex IM plans to build a second facility in Sussex, Wis., which will house expanded shipping and manufacturing operations, said the firm's CEO, Keith Everson. The molder will break ground on the new plant in July and finish construction in the first quarter of 2017, he said in a phone interview.
“Three months ago we went to 24/7 manufacturing and now we need more space,” Everson said. The investment includes construction of an 87,000-square-foot building, additional molding machinery and equipment and systems to boost order fulfilment and storage.
Everson said Sussex IM will buy new injection presses with clamping forces ranging from 150 to 900 tons. The expansion will be financed through an Industrial Revenue Bond issue.
Sussex IM custom molds components for diverse industries, including cosmetics, medical and sporting goods. Its top proprietary product line is Mr. Lid storage containers featuring lids permanently fixed to the storage box through a “living hinge.”
Sussex IM has launched a major marketing campaign on the internet for the Mr. Lid products. It will showcase the premium storage containers on Scripps Networks Interactive, a leading developer of on-line popular lifestyle content. Its food lifestyle platform includes FoodNetwork.com, CookingChannelTV.com and Food.com. The Scripps food sites get more than 46 million visits from U.S. consumers a month.