Düsseldorf, Germany — Practical and technical innovation will be the focus of the Design Chain @K conference, which will be held on the Messe Düsseldorf fairgrounds on Oct. 24-25, during the K 2016 trade show.
Industry experts will examine the drivers for material choice and their use by designers within multiple industry sectors.
The focus of this year's conference is "Plastics & Design — What will the future be." Speakers and attendees will include senior product designers from international brands.
The conference is organized by Crain Communications, the parent company of Plastics News, Plastics News Europe, PRW and Plastics News China.
For more information, including the conference program and speaker biographies, visit www.designchainatk.com.