Thermoforming Technology Group (TTG) in Beaverton, Mich., is changing its name to Brown Machine Group.
Each of the four brands within the group — Brown Machine, Lyle Industries, Nalle Automation Systems (NAS) and Epco — will keep their existing names and logos.
The company said the name change is part of a move toward "a stronger, more unified corporate structure that drives value across functions, including engineering, tooling, parts service and administration."
Bob Gordert, director of sales at Brown Machine Group, which is owned by private equity firm Tenex Capital Management, said the current administration and management will stay the same as well as product lines and facility locations across each of the four brands.
"It's really … to demonstrate and show a collaboration of all companies as one," Gordert said in a phone interview Sept. 12.
The company is also unveiling a new logo that it said depicts a core value of the new organization: innovation.
"We will continue to build on the strengths of the individual product brands in our portfolio, while leveraging their unique qualities companywide to provide our customers with a broader and better service offering across the board," said Brown Machine Group President and CEO Bryan Redman in a Sept. 11 news release.
Lyle Industries, which TTG acquired in 2014, and Brown Machine manufacture thermoforming equipment. NAS in Knoxville, Tenn., was acquired by TTG in 2016 and adds downstream automation equipment for product handling to the group's capabilities. Epco offers machinery remanufacturing and repair services for injection, blow molding and die cast machinery.
"What we're trying to ensure that the market knows is that we are able to offer you a full turnkey solution, which involves the design and manufacture of the equipment, the tooling, the automation and downstream equipment," Gordert said.
Gordert said the company is planning an external launch to the market in early November that will involve new websites and branding.
Brown Machine Group employs a total of 275 workers at its two facilities in Beaverton and Knoxville.
