Plastic Technologies Inc. is restructuring and adopting new branding.
The Holland, Ohio-based company says its "umbrella" company will now be known as PTI Global, and its core packaging development business formerly known as Plastic Technologies Inc. will now use the PTI acronym.
The company's preform unit, formerly known as Preform Technologies Inc., now becomes PTI Operations.
The company said the new structure "helps facilitate development and commercialization" of plastic packaging.
"We realize that brand owners are racing to meet timelines and be the first in their category with their offerings," said Craig Robinson, vice president of business development and innovation, in a statement.
"What's happening now is that brand owners are using multiple internal and external resources to design packages. A significant amount of time is wasted due to multiple hand-offs and because designers are often not knowledgeable about the structural requirements for optimum production," he continued.