Berry Global Group Inc. is continuing to raise the company's profile when it comes to environmental issues.
The Evansville, Ind.-based plastics packaging company is out with a sustainability strategy for the first time ever, addressing areas including design, material sourcing, climate change and resin loss.
Berry's new strategy is approaching sustainability through three key areas: products, performance and partners.
"We don't want to be reactive. We want to be proactive and set the strategy of where we are going and what are our priorities and make that clear," said Rob Flores, director of sustainability for Berry. "We really want to focus the strategy with clear priorities."
CEO Tom Salmon, in an email interview, indicated each area of the sustainability strategy is equally important.
"Sustainability is multifaceted and such is our strategy. Ultimately, we're focused on making a positive impact through our products, performance and partners, and in order to succeed, we must consider all three prongs of the strategy," he said.
For products, the goal is to minimize impacts through optimizing design and using sustainable raw materials.
This includes lightweighting as well as designing all packaging to be reusable, recyclable, or compostable.
On the sourcing side, Berry also wants to increase recycled content of packaging and encourage the development of renewable materials.
"Incorporating more recycled content is not only a key component of Impact 2025, it is a critical step in the transition to a circular economy. A key driver in the increased use of recycled content will be determined by the expansion and modernization of recycling infrastructure. We are working closely with customers to support their recycled content needs, which will ultimately determine how much recycled content we are able to incorporate," Salmon said.
For performance, the company seeks to minimize operational impacts. This includes reducing greenhouse gas emissions by 25 percent by 2025. The company will use a 2016 baseline.
Berry also seeks to reduce waste sent to landfills by 5 percent each year and reduce energy and water consumption by 1 percent each year.