Consumers are continuing to eye investments in their home as they cut back on travel this year, and that is leading to a $62 million investment for GE Appliances at its massive Appliance Park in Louisville, Ky.
Chinese appliance maker Haier, which owns GE Appliances and its 750-acre manufacturing complex, said July 9 that it will also add 260 jobs to produce more washers, dryers, dishwashers and refrigerators. The company will put $42 million into its four-door refrigerators sold under the Profile and Cafe names and $19 milllion to upgrade its dishwasher manufacturing plant.
The announcement didn't get specific about what plastics operations may see new equipment, but it does have in-house plastics to make racks, shelves and liners.
In a news release, GE said that because of the pandemic, "consumers are staying at home more than before and using their appliances more often." Add to that a desire for sanitation settings in washers and dishwashers. GE cited research saying dishwashers are being run more frequently during the pandemic, and the use of high wash temperature cycles are up more than 50 percent; washer and dryer use is up 25 percent, and the sanitization cycle on washers is up 85 percent.
The new money going into appliances is only part of the staycation spending taking place in 2020. There has also been increased interest in suppliers for floors, decks and pools.