I'm not about to suggest that anything about the coronavirus outbreak is good for business. It's bad for people, therefore bad for business. But at the same time, there's an interesting quirk to all of the turmoil in the stock market.
If your publicly traded company makes disinfecting or sanitizing products, you probably have a little more of a buffer than some other firms out there.
Consider The Clorox Co. The bleach and household cleaning company saw a 52-week low for its share price of about $145 in late 2019. On March 2, amid coronavirus news and consumer buying that cleared out store shelves, it hit $172.
Even during the last week of February as the Dow Jones dropped 12 percent, Clorox was among a handful that avoided that complete drop, although it did fall 8.6 percent, according to CNBC.com. (Also among those stocks avoiding correction territory? Netflix. So investors must figure there's value among folks self-quarantining themselves.)
