Throughout the pandemic, there has been a strong sales base for anything related to the home: decks, kitchen renovations, pools and other things that people could enjoy without leaving their bubble.
But there is one significant sign that the staycation economy may be slowing down. Peloton Interactive Inc., the New York-based maker of high-end home training bikes and treadmills, reported Nov. 5 that its sales dropped 17 percent for the July-September period vs. the same period in 2020.
"Gyms are available. People can get out of their house now — they're not locked down," Peloton CEO John Foley said during a conference call with analysts, our sister paper Crain's New York Business writes. "We knew that we weren't going to see those crazy elevated COVID engagement numbers forever."
Peloton lost $376 million for the quarter, compared with a $70 million profit during the same period last year, CNYB reported.
It's too early to say that it's a trend, of course. Some of the lower sales can be attributed to a price cut for some Peloton models, while supply chain shortages that slowed delivery times also may have an impact. But it's worth keeping a cautious eye out if other staycation success stories are impacted.
"It is clear that we underestimated the reopening impact on our company and the overall industry," Chief Financial Officer Jill Woodworth said in the call with analysts.