Sometimes you need a reason to treat yourself to some chocolate. Like a reward for finishing a project, because you're reuniting with friends or because it's Friday. Or because the candymaker is using recycled content in its packaging. Sustainability is a good reason for snack, right?
British Columbia-based Chewters Chocolates Inc. and its packaging supplier, TC Transcontinental Packaging, talked about the complexities in improving the carbon footprint of its chocolate during Antec 2021.
Consumers want to see sustainability, Vice President of Sales Trent Thibert said during the online event sponsored by the Society of Plastics Engineers.
"We're pivoting in the marketplace and consumers are saying, 'Look, I'm tired of going to the beach and seeing this plastic, I'm tired of seeing this on the street and I'm tired of really not having a place for this stuff to go,'" said Thibert. "So you're seeing this incredible pushback."
The company considered compostable packaging but saw there would be issues with making it work at its normal production speed. It ended up landing on using recycled content. While there's a cost, Thibert said the company expects consumers will see greener packaging as a reason to buy Chewters products.