The European plastics industry has been talking about bioplastics and its potential to lower the carbon footprint of plastics for a long time. In the April Sustainable Plastics Live webinar, Karen Laird — editor of our sister paper Sustainable Plastics — noted that the White House's unexpected announcement of a target to convert 90 percent of plastics to bio-based feedstock within 20 years took the industry in Europe by surprise.
"They don't spend money on this thing; we spend money on this thing," Karen said. "How are we going to keep up?"
The goal announced by President Joe Biden's administration in March is "bold," as the White House calls it, but "if you're going to dream, dream big," Karen said.
"If you don't have a goal, you don't have anything to work to," she said. "Whether it's achievable in the time frame that's been set here, I don't know, but I think that given the knowledge that we have, given the situation regarding climate change, given the fact that most people somehow do want a better environment, yes, I think that it is possible, but it's not easy."