Some consider the offerings at McDonald's restaurants as junk food, so they may think it's appropriate that a material most would consider junk — difficult-to-recycle packaging and waste from landfills and incinerators — went into a new McDonald's in Brazil.
The fast-food project is just one example of a new technology that its backers say can play an important role in future projects.
Arcos Dorados Holdings Inc., an Uruguay-based company that is the largest independent McDonald's franchise holder worldwide, says it used recycled plastics from UBQ Materials Ltd. for electrical components, energy boxes and stands for the site in São Paulo.
More than 800 pounds of recycled polypropylene also went into the structure of a dessert kiosk.
"This restaurant makes tangible and communicates the vision that drives our business and our ESG strategy," Rogério Barreira, president of the Brazil division of Arcos Dorados, said in a news release. "In it, we apply everything we have developed in recent years and add sustainable innovations that will be a reference for us, for the sector and for consumers in the future."
Arcos Dorados has been working with UBQ, based in Israel, since 2019 and also uses its material for customer trays.