Get ready to see more reruns on TV.
I'm not talking about a typical re-airing of a show, but rather seeing more reusable containers on screen.
SAG-AFTRA, the actors' union, has joined with the Motion Picture Association to create the Green Council, a new initiative aiming to "promote environmentally conscious and sustainable practices in the entertainment industry," the Plastic Pollution Coalition writes.
"Mission No. 1 will be a conscientious effort to reduce single-use plastics and normalize reusables," SAG-AFTRA President Fran Drescher said in a video announcement last month. "Together, the entertainment industry, when paired with the press and social media, can make a huge difference."
The Green Council follows up on Flip the Script on Plastics, a 2022 initiative from Plastic Pollution Coalition and the actors' union to replace single-use plastics with reusables when possible. (You can find a story on that project from PN's Steve Toloken here.)
With MPA on board, the Green Council will have support in movie studios' executive offices.
A 2019 report from the Producers Guild of America said that a 60-day movie shoot goes through about 39,000 water bottles. That is in addition to a typical movie set that can generate 225 tons of scrap metal, almost 50 tons of construction and set debris, and 72 tons of food waste.