Compounder Aurora Plastics LLC is rebranding as Aurora Material Solutions to highlight its a broader range of materials and solutions.
"As we look to the future, we recognize the importance of diversifying our offerings and exploring new materials and technologies," CEO Darrell Hughes said in a news release.
"The name change, along with our new brand statement better reflects our expanded focus and our dedication to providing comprehensive solutions that address our industry's ongoing challenges."
The Streetsboro, Ohio-based company's new brand statement is "People. Partners. Possibilties."
Under the new name and brand, Aurora will work on polymer science and engineering while expanding into advanced materials, additives and sustainable solutions.
Earlier this year, Aurora acquired EnCom Polymers Inc. engineering resins compounder for an undisclosed price. With this acquisition, Aurora was able to expand their product range to include more specialty compounds.
That was the company's seventh acquisition since 2017. Encom has production and 50 employees in Evansville, Ind.