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March 12, 2021 05:53 AM

Avient rolls out 100% PCR-content masterbatch

Sustainable Plastics
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    Rejoin Product Launch PR.jpg
    Avient Corp.

    Avient Corp. has rolled out a new masterbatch made with 100 percent post-consumer recycled polyolefin as a carrier resin.

    Until now, masterbatches generally were made using virgin material as a carrier resin. This means that at typical let-down ratios, the finished product would contain 3-5 percent non-recycled plastic.

    “We understand that many consider the use of colorants and additives that rely on virgin resin carriers to nullify the claim of 100 percent PCR, so we worked to develop a solution that could help our customers deliver fully on their sustainability commitments,” said Bob Lee, marketing director, color and additives for Asia at Avon Lake, Ohio-based Avient.

    Developed for polyolefin packaging applications in customizable colors and special effects, Avient is marketing the product under the brand name Rejoin PCR Masterbatch.

    As a masterbatch product, it combines pigments and functional additives into a single solution without negatively affecting color or mechanical properties. It can be added during production using standard equipment with little to no impact on processing, and allows for full recyclability of the end product.

    Rejoin PCR Masterbatch is commercially available in major global markets.

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