Following its move into Europe earlier in April, United States flexible packaging start-up ePac will start production in Silverstone, the United Kingdom in late October.
Holding Europe is expanding into Europe, with its first manufacturing site scheduled to begin production in the UK in the second half of the year.
Built on an all-digital printing concept and focused primarily on food manufacturers and co-packers, ePac serves brands of all sizes with a service model that ships finished pouches in 3 weeks or less, and rollstock in under 10 business days.
EPac uses digital printing to cater to short- and medium-run orders, allowing customers to order to demand, reduce inventory, and guard against obsolescence in packaging.
The company’s first European site is centrally located near the Silverstone Technology Cluster and the famous Formula 1 circuit.
The purpose-built facility will house “class-leading machinery” for the production of flexible packaging to order, and the site is designed to scale up quickly with HP Indigo 20000 Digital Presses in operation from day one.
“ePac is disrupting the traditional packaging market – not only by offering fastest delivery — but also by enabling brand owners to engage directly with their customers through marketing promotions, such as seasonal and regional campaigns,” said Johnny Hobeika, managing director of ePac Holdings Europe.
Also commenting on the imminent UK operations, Nick Monk, sales director UK & Ireland and managing partner of ePac UK Silverstone, said the company will focus on “maximizing the efficiencies to offer the best value for the client. Our USP is fast delivery enabled by an agile operation, which is based in the local market that it serves.”
Founded in 2016 in Madison, Wisconsin, ePac is a fast-growing packaging company that uses the Hewlett-Packard HP Indigo 20000 digital press as a basis for its business model. The Midlands, UK, operation will be the company’s 15th location.